Miele on data security issues
Miele does not collect personally identifiable information without your knowledge.
1. Use of personally identifiable information
Miele will only collect personally identifiable information, such as your name, address, email address, telephone number or fax number, for the purpose for which you provided the data after asking consent for such personal information – pursuant to applicable laws (e.g. to process requests for information or brochures and to process orders). This data is used to provide information and services which are tailored to your requirements and to continually improve the quality of our offering. Your personally identifiable data will only be used within the Miele group and by business partners who are commissioned by us to fulfill your request. Miele will exercise utmost diligence to protect your personal data. Thus, personally identifiable information which is collected while you browse our websites will always comply in full with the legislation which applies in the country in which the website is administered.
1.1 Further Use of Personal Information
We will use your personal data for various marketing activities, such as newsletters, surveys, and other forms of marketing, which you consent to by accepting these terms and conditions.
2. Technologies
Miele uses Internet technologies (e.g. cookies, javascript) for the sole purpose of making Internet applications easier to use. In order to improve the attractiveness of our websites, information is retrieved automatically in a limited number of cases (e.g. browser, operating system, click count, average time spent per page). This information is collected in such a manner as not to be personally identifiable.
2.1 Google services
On our website, we use various services provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as "Google").
For more information about Google services please visit http://www.google.com/privacy/ads/.
For more information about how Google handles personal data, please visit Business Data Responsibility.
2.1.1 Google Analytics
Our website uses Google Analytics for the needs-oriented design and improvement of the website. Google Analytics uses so-called cookies that are stored on your terminal and that allow an analysis of the use of the website by you. The information generated by the cookie is usually transmitted to a Google server in the US and stored there. We use the extension of IP anonymisation (referred to as IP masking) on this website, i.e. your IP address is shortened by Google within Member States of the European Union or in the other States that are party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and Internet usage to the website operator.
The legal basis for the data processing is legitimate interest pursuant to Art. (6)(1)(f) GDPR.
Google's services also include reporting on the effectiveness of our advertising efforts (including across devices), the demographics and interests of our users, and cross-device delivery features of online advertising when you have a Google Account and personalised advertising (hereinafter referred to as "personalised ads"). In this case, the legal basis of data processing is the consent you granted to Google (Art. 6 (1)(a) GDPR).
You may object to the collection or analysis of your data by Google Analytics by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout.
The data sent by us and linked to cookies, user identifiers (e.g. user ID) or advertising IDs will be automatically deleted after 14 months.
For more information about the Google Analytics terms and conditions, visit http://www.google.com/analytics/terms/.
2.1.2 Google Remarketing Features
Google's remarketing feature allows us to show our users advertisements based on their interests on our other websites within the Google Ads Network (so-called "Google ads" or ads on other websites). For this purpose, the interaction of the users on our website is analysed in order to be able to show users targeted advertising even after visiting our website on other sites. Google stores a number in the browsers of users who visit certain Google services or websites on the Google Display Network. This number records the visits of these users.
The legal basis for the data processing is legitimate interest pursuant to Art. (6)(1)(f) GDPR.
You may disable the use of cookies by Google by installing the plug-in provided at the following link: www.google.com/settings/ads/plugin
2.1.3 Google Conversion Tracking
We also use Google's Conversion Tracking in this context. When you click on an ad served by Google, a 30-day conversion tracking cookie will be placed on your device. These cookies are not for personal identification. The information gathered using the conversion cookie is used to generate conversion statistics for Google Ads advertisers.
The legal basis for this data processing is legitimate interest pursuant to Art. (6)(1)(f) GDPR.
You can disable Google interest-based ads on your browser by turning off http://www.google.com/settings/ads or opting out of http://www.aboutads.info/choices/.
2.1.4 Further Services of the Google Marketing Platform
In addition, our website uses further services of the Google Marketing Platform (formerly “Google doubleclick”). These services use cookies to serve ads that are relevant to users, to improve campaign performance reports or to prevent a user from receiving ads multiple times.
Google uses a cookie ID to record which ads are played in which browser and thus prevents them from being displayed multiple times. In addition, Google can use cookie IDs to track what are known as conversions, i.e. whether a user sees an advertisement and later goes to the advertiser's website and buys something there. According to Google, such cookies do not contain person information.
Your browser automatically establishes a direct connection to the Google server. We have no influence on the extent and further use of the data collected through the use of this tool by Google. According to Google, through the involvement of this services, Google receives the information that you have accessed the relevant part of our website or clicked on an ad from us. If you are registered with a service of Google, Google can assign the visit to your user account. Even if you are not registered with Google or have not logged in, there is a chance that the provider will find out and store your IP address.
In addition, the Google cookies allow us to understand whether you are performing certain actions on our website after you have viewed or clicked on one of our ads on Google or on another platform (Conversion Tracking) (“Floodlight”). Google uses this cookie to understand the content with which you have interacted on our web sites so that it can later send you targeted advertising.
You can prevent the tracking process by setting your browser software accordingly (e.g. third party cookies disabled), deactivate the cookies for conversion tracking by blocking cookies from the domain www.googleadservices.com in your browser settings, at www.google.com/settings/ads, for interest-based ads of the providers that are part of the About Ads self-regulatory campaign, via the link http://www.aboutads.info/choices or the link http://www.google.com/settings/ads/. We point out that in this case you may not be able to use all the features of this offer in full.
For more information about the Google Marketing Platform please visit https://marketingplatform.google.com/. You can also find more information from the Network Advertising Initiative (NAI) at http://www.networkadvertising.org/.
The legal basis for the data processing is your consent pursuant to Art. (6)(1)(a) GDPR.
3. Meta Pixel (formerly Facebook Pixel)
On our website, we use the Meta Pixel, a snippet of JavaScript code that allows us to track your activities on our website (Conversion Tracking) and to use the Facebook remarketing feature (Custom Audiences) provided and/or used by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook” or “Meta”).
The Meta Pixel receives and processes the following types of data: Http Headers, Pixel specific Data (including Pixel ID and the Facebook Cookie), Button Click Data, Optional Values and Form Field Names. The Facebook pixel enables Facebook to offer the Facebook Products to you and to understand the information they receive about you, including information about your use of other websites and apps, whether or not you are registered or logged in. Further information about Meta's cookies and the data processed can be found here and in our Cookie Notice.
Meta and we will process your data as joint controller within the meaning of Art. 26 GDPR. You will find the essence of the joint controller arrangement between Meta and us here: https://www.facebook.com/legal/controller_addendum. For more information to Meta, please refer to the Meta Privacy Policy, which you can access here: https://www.facebook.com/privacy/explanation.
In general, your data will be processed within the European Union. However, it might be possible that your data must be transferred und processed outside the territory of the European Union, for example to the Facebook Inc. in the United States. In such event, your data will be secured by appropriate safeguards as set forth in Art. 46 (2) GDPR, in particular, but without limitation to, by the use of the Standard Contractual Clauses for the transfer of data between EU and non-EU countries (which can be found here).
3.1 Conversion Tracking
We use the Meta Pixel to track your actions in order analyze the effectiveness of our conversion funnel and to regularly improve our website.
3.2 Facebook Custom Audiences
We use the Meta Pixel in order to show users of the website interest-based advertisements ("Facebook Ads") as part of their visit to the social network Facebook or other websites that also use the process. We are interested in showing you advertisements that are of interest to you in order to make our online offers more interesting to you.
Disabling the "Facebook Custom Audiences" feature is available to logged-in users at https://www.facebook.com/settings/?tab=ads#.
4. Buyers Guide
On our website, we use Guided-Selling-service provided by our service provider Neo Commerce GmbH, Max-Bill-Str. 8, 80807 Munich, Germany („Neocom“). The Guided-Selling- service helps you to find the right product faster and more efficiently. After only a few questions, initial product suggestions are made. The products get populated based on how well it fits your needs. You are free to decide whether you like to use the service. In this context, we only process meta data of an HTTP Web request as referrer, your IP-address, browser language and user agent (browser/ OS type & version) and your data shared with us by using the service. The data will not be stored. We process your data in order to provide you the service. The legal basis for the processing is Art. (6)(1)(a) GDPR. If you purchase a product, the legal basis for data processing is Art. 6 (1)(b) GDPR. Neocom acts as a processor on our behalf and acts upon our instructions.
In the context of the use of services, we also store information in your session storage, mainly in order to identify a user throughout multiple browser sessions. Please find more information to our cookie notice. For more information about Neocom and the Guided-Selling-service please visit https://neocom.ai/.
5. Go Instore
Auf unserer Website nutzen wir die Dienste von Go Instore, bereitgestellt von Sym-Sys Ltd (t/a Go Instore), 1 Phipp St., London, EC2A 4PS, Vereinigtes Königreich. Durch die Nutzung dieses Dienstes werden Sie mit unserem Miele Experience Center verbunden, um eine digitale Präsentation unserer Produkte zu erhalten. Sie müssen lediglich Ihr Mikrofon aktivieren. Der Video-/Audiostream wird nicht gespeichert. In diesem Zusammenhang werden Ihre personenbezogenen Daten (IP-Adresse und weitere Informationen, die Sie unserem MEC-Team mitgeteilt haben) verarbeitet. Wir haben ein berechtigtes Interesse daran, Ihre Anfragen zu beantworten. Die Rechtsgrundlage für die Datenverarbeitung ist Art. 6 Abs. 1 lit. f DSGVO. Wenn der Zweck Ihrer Anfrage der Abschluss eines Vertrags ist, ist die Rechtsgrundlage Art. 6 Abs. 1 lit. b DSGVO. Wenn Sie auch der Verwendung von Analyse-Cookies zustimmen, verwenden wir Ihre Interaktion mit unseren Go Instore-Diensten und Ihre entsprechende Nutzung unseres Webshops für Zwecke der Verkaufszuweisung. Wenn Sie uns kontaktieren, werden die an uns übermittelten Daten nach Erledigung Ihrer Anfrage gelöscht, sofern und soweit wir nicht aus handels- und steuerrechtlichen Gründen zu ihrer Speicherung verpflichtet sind. Darüber hinaus verwenden wir Cookies für den Dienst. Ausführliche Informationen zur Verwendung von Cookies finden Sie in unserer Cookie-Richtlinie. Weitere Informationen zu Sym-Sys Ltd und dem Go Instore-Dienst finden Sie unter www.goinstore.com.
6. Qualtrics
On our website, we use the services of Qualtrics LLC, 333 W. River Park Drive, Provo UT 84604, USA for customer-, product-, and brandsurveys in order to regularly improve our products and services. When you are taking a survey, only log data (date and timestamp / information to your browser and browser settings / information to your device / usage date) will be processed. You are free to decide whether you like to participate on a survey. If you do not want to participate, you can just close the survey pop-up by using the “X”-button on the top right corner of the survey pop-up. The legal basis for the data processing is your consent, Art. 6 I lit. a) GDPR. You can revoke your consent with effect for the future at any time.
In the context of the use of Qualtrics services, we also use Qualtrics cookies, mainly to help keep track of survey sessions or to maintain survey sessions. Please find more information to our use of Qualtrics cookies in our cookie notice. For more information about Qualtrics LLC and use of personal data by Qualtrics please visit https://www.qualtrics.com/privacy-statement/.
7. Appointedd
On our website we use the services of Saloca Ltd. (dba Appointedd), whose registered address is Suite 2, Ground Floor, Orchard Brae House, 30 Queensferry Road, Edinburgh, EH42HS. By using this service, you can book an online/onsite appointment with our Miele Experience Center to get a (digital) presentation of our products. In this context, we process your name, Email and contact details. We have a legitimate interest in answering your enquiries. In addition, when using the service, certain technical data is processed by Appointed, including your IP address, device type, browser type and version, HTTP headers, referrer URL, and user agent string, as well as user authentication identifiers and session/account identifiers. These data points are used to ensure the proper functioning of the service, support session continuity, and detect and resolve technical issues (e.g. through Sentry). As part of the booking flow customers submit their personal details, such as their full name and email address.
The legal basis for data processing is Art. 6 (1) (f) GDPR. If the purpose of your request is to conclude a contract, the legal basis is Art. 6 (1) (b) GDPR.
If you have consented to the use of analytics cookies, we may analyze how you interact with the booking tool to monitor and improve the performance of the service. The legal basis for data processing is Art. 6 (1) (a) GDPR.
If you book a paid appointment via our booking tool, an internal payment reference number is generated and shared between our payment provider Adyen and the booking tool to confirm your booking. This reference is used solely for internal confirmation purposes.
When contacting us, data transmitted to us will be deleted after completion of your request, provided and insofar as we are not obliged to store it for reasons based on commercial and tax law.
The service uses cookies, as well as local and session storage elements. For further details, including how you can manage your consent preferences, please refer to our Cookie Notice. For more information to Saloca Ltd. (dba Appointedd) service please visit www.appointedd.com
8. Security
Miele guarantees to safeguard your personally identifiable information against loss, damage, corruption, manipulation, unauthorised access and unauthorised disclosure.
9. Hyperlinks to other websites
Cross-references (so called hyperlinks) on Miele websites may connect to Internet sites run by other companies. Miele cannot accept any responsibility whatsoever for the content of such sites or their data security policies.
10. Data security issues
If you have any questions regarding Miele's Data Security please do not hesitate to contact our webmaster at info@miele.ae.
11. Further developments in internet technologies / data security strategy
Further developments in Internet technologies will, of course, impact on our data security strategy. Should there be any need to modify our policy, timely notification of changes will be given on this website.
12. Disclaimer
Every effort has been made to ensure that the information given is correct. However, due to continuous product improvement, Miele reserves the right to make changes to products and technical data without prior notice.
By Accepting our Data Protection Policy, you consent on processing your personal data as mentioned above.
Information on data security at Miele
Miele on data security
Miele, as a manufacturer of high-quality and durable products, also puts the highest demands on the data and cyber security of its networked devices, apps and web applications. Although, we try very hard to detect and eliminate weaknesses in advance, one hundred percent security in case of information technology can be hardly achieved.
For this reason, Miele is interested in any information from you that relates to possible or discovered data security risks affecting our networked products, apps or web applications.
For reporting vulnerabilities and information about cyber security at Miele, please use our international page:
https://www.miele.com/en/com/cybersecurity-5047.htm#highlight=data%20security
Even if you're not quite sure: We will follow up your request and contact you if we have any further questions.